Name: Erica | Floral Embroidered Cotton Midi Dress
Brand: Seen Woman and Co
SKU: DWOD2-TR231089
Price: 49.95 USD
Availability: InStock

Complimentary shipping on orders over $75Free returns within 30 days

Erica | Floral Embroidered Cotton Midi Dress

$49.95

[{"id":43520429031542,"title":"S","option1":"S","option2":null,"option3":null,"sku":"DWOD2-TR231089","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - S","public_title":"S","options":["S"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429064310,"title":"M","option1":"M","option2":null,"option3":null,"sku":"DWOD2-TR231090","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - M","public_title":"M","options":["M"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429097078,"title":"L","option1":"L","option2":null,"option3":null,"sku":"DWOD2-TR231091","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - L","public_title":"L","options":["L"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429129846,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"DWOD2-TR231092","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - XL","public_title":"XL","options":["XL"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429162614,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"DWOD2-TR231093","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - 2XL","public_title":"2XL","options":["2XL"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429195382,"title":"3XL","option1":"3XL","option2":null,"option3":null,"sku":"DWOD2-TR231094","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - 3XL","public_title":"3XL","options":["3XL"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429228150,"title":"4XL","option1":"4XL","option2":null,"option3":null,"sku":"DWOD2-TR231095","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - 4XL","public_title":"4XL","options":["4XL"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":43520429260918,"title":"5XL","option1":"5XL","option2":null,"option3":null,"sku":"DWOD2-TR231096","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Erica | Floral Embroidered Cotton Midi Dress - 5XL","public_title":"5XL","options":["5XL"],"price":4995,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}}]

🏷️

Buy more, save more: 2 pieces 20% off · 3 pieces 25% off · 4+ pieces 30% off

Complimentary shipping on orders over $75

Free returns within 30 days — no questions asked

Questions? We respond within 4 hours

"Every piece in this collection passed one test before it earned its place here: does it make a woman feel like she owns the room? This one does."

— Claire Mercer, Founder of Seen Woman Co.

S.W.Co.

Seen Standard · VerifiedThis piece was tested across three real situations before listing: a weekday, a weekend brunch, and an evening dinner. It passed all three.

The embroidery does the talking. You just wear the dress.

The dress is a relaxed cotton midi with a round neckline, three-quarter sleeves, and a gathered waist that releases into a full, easy A-line skirt — covered from shoulder to hem in raised multicolor botanical embroidery on a cream ground. Not a printed floral. Actual dimensional stitching in pink, yellow, green, and blue that sits above the fabric surface and catches light the way a flat print never could.

Passed weekday, weekend, and evening in cream — wicker tote and flat sandals to garden party to casual dinner out.

Raised multicolor floral embroidery winds across the full dress in botanical motifs that read artisanal up close and striking from across the room.
Gathered waist adds shape and definition without cinching — the silhouette that works across body types without adjustment.
Three-quarter sleeves hit just below the elbow — warm-weather cool and evening-ready without adding a layer.
One colorway: Cream with Multicolor Embroidery

Our pieces are designed to fit true to size with
a relaxed, easy silhouette. If you are between
sizes, we recommend sizing up. For sets, size
based on your pants — the top adjusts to fit.

Questions about fit? We respond within 4 hours
at support@seenwomanco.com

Complimentary shipping on all orders over $75.
Standard delivery 5-8 business days across the US.

Returns within 30 days of delivery. Items
must be unworn with original tags attached. Start
your return at hello@seenwomanco.com — we handle
the rest.

You Might Also Love

She Walked Back In

What They're Saying

★★★★★

"I wore this to a work presentation I'd been dreading for weeks. My manager said — before I even started — 'you look like you mean business.' I did."

Margaret T., 52 · Denver, CO

★★★★★

"I read Claire's story at 11pm and cried. I bought two pieces at midnight. They arrived Thursday. I wore one to dinner Friday and my husband looked at me the way he did in 1999."

Diane L., 49 · Atlanta, GA

★★★★★

"I've spent thousands on clothes that made me feel like I was trying too hard. One order from Seen Woman Co. and I finally understand what it means to dress with intention."

Robin S., 54 · Chicago, IL

Why We Built This

I was 47. I walked into a party feeling good.
Nobody looked at me once.

I drove home at 9:47 PM, sat in my car in the garage, and cried for twenty minutes. Not because anything bad happened. Because the fashion industry had quietly decided I didn't matter anymore.

I built Seen Woman Co. the day I decided that was over. Every piece we carry passes one test: does it make a woman feel like she owns the room?

Read Claire's Full Story

— Claire Mercer, Founder

Erica | Floral Embroidered Cotton Midi Dress

What They're Saying

I was 47. I walked into a party feeling good. Nobody looked at me once.

I was 47. I walked into a party feeling good.
Nobody looked at me once.